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PEUGEOT
LIONS OF OUR TIME GLOBAL CAMPAIGN
OVERVIEW
WHAT WE DID
Peugeot's 'Lions of Our Time' campaign introduces a distinctive logo and updated brand identity, signaling a new era. This initiative merges the brand's rich heritage with a modern vision.
Originating in Turkey, the campaign showcases exceptional craftsmanship strategic and innovative designs. Executed in 58 countries, it positions Peugeot as a key player in shaping the future of the automotive industry.
Brand Strategy
Creative Concept
Film Production
Visual & Verbal Identity
Physical Environments
Digital Experiences

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